AI visibility for small business

AI visibility work combines an accessible website, accurate business facts, useful answers and measured observation. It cannot guarantee a ChatGPT recommendation, Google position or source citation.

Help AI describe your business accurately

Some of your customers now ask ChatGPT, Google AI answers and other assistants who to call. Those tools build answers from what they can read about you. If your website is vague, or your details differ from place to place, the answer may be wrong or leave you out.

We check how AI assistants answer questions about your business today. Then we fix what they read: clear business facts, pages that answer real customer questions, and details that match everywhere.

No one can guarantee a ChatGPT recommendation, a Google position or a citation. We make your business easier to understand, then track what changes.

At a glance

  • See how AI assistants describe you today
  • Business facts made consistent across your website
  • Key pages answer real customer questions
  • Structured data for your business details
  • A short report in plain English
Ask us about AI visibility

What the visibility check and fixes cover

The work starts with what AI assistants say now, then improves the pages and facts they read.

AI answer check

We ask AI assistants a set of questions your customers might ask, and record the tool, wording, date and any sources cited. That gives you a baseline, not a single lucky answer.

Consistent business facts

Your services, service area, hours and contact details are made consistent across the website. Conflicting details make it harder for people and AI tools to describe you correctly.

Readable key pages

We rewrite your main pages so the important facts sit in plain text: what you do, who it suits, where you work, how it works and how to get in touch.

Questions and answers

Real customer questions are answered directly on your main pages, including what is included, what is not and when the service is not the right choice.

Structured data

We add structured data for your business details, which helps search engines read them. It is good practice, though it does not guarantee a citation or a place in an AI answer.

Plain-English report

You receive a short report showing what the assistants said, what we changed and what to watch next. No jargon, and no scores presented as results.

Why clearer business information helps

The gains are practical ones, and they help human visitors as much as AI tools.

Know where you stand

You see how AI assistants currently describe your business, including errors and gaps. That is a clearer starting point than guessing or relying on one search you tried yourself.

Fewer wrong details

When your website states the facts clearly and consistently, there is less room for an assistant to fill gaps with a guess about your services, area or hours.

Clearer for people too

Pages written to answer real questions help customers as much as AI. Visitors can tell quickly whether you do the job, cover their area and how to book.

Supports your search presence

Google says its existing SEO fundamentals apply to its AI features. The work on clear content and technical health supports ordinary search as well as AI answers.

Honest measurement

We keep mentions, citations, visits and enquiries separate. A favourable answer is not the same as a customer, so we report each one for what it is.

A clear next step

The check shows which pages and facts matter most. You can stop after the fixes, or continue into brand clarity and ongoing tracking if it is worth it.

What owners say about working with us

These clients are describing website projects with our team, not this service.

After trying to build a website myself, it just wasn’t professional and detailed enough for what I wanted. The team built a customised website for me and it was exactly how I explained what I wanted and how I envisioned it! I couldn’t be happier with the outcome. I am even getting feedback from my patients saying how easy it is to navigate.

Michelle Dodd, MD Cosmetic InjectionsMichelle DoddOwner, MD Cosmetic Injections

From start to finish, I experienced nothing but prompt communication including, so much information that was very easy to understand which made every step of the web development process, so simple!

Chad Fellows, TBC SuppliesChad FellowsGeneral Manager, TBC SuppliesRead the story

The team were incredibly patient taking us step by step through the process and continually offered support and feedback to help improve on our vision. They not only created a website that looks great but one that is user-friendly and functions well.

Brad Chapman, BIC ConstructionBrad ChapmanOwner and Project Manager, BIC Construction

How it works

From first message to launch in four steps, with a local team in Sydney and Melbourne.

  1. 1

    Tell us what you need

    Send a short enquiry about your business, your current website and what is getting in the way.

  2. 2

    Discovery call

    Our team calls to understand your customers, your goals and which package fits.

  3. 3

    A proposal written for you

    You get a written proposal with a clear scope and quote before any work starts.

  4. 4

    Build, review and launch

    We build, you review and approve, and we launch together. Then we show you how to edit it.

  • You approve every page before it is published
  • No invented reviews, awards or claims
  • Your website, analytics and listings stay in your accounts
  • No guarantee of mentions, citations or rankings
  • Monthly tracking available on the ongoing package

Privacy, control and ongoing tracking

This work uses public information about your business, so it rarely needs customer data. If we review analytics or enquiry records, we use the minimum needed and keep access in accounts you own. Your privacy obligations depend on your business, and the OAIC guidance is the place to check.

People review everything AI helps draft before it goes on your website, and you approve the wording. We never invent reviews, awards or claims to look more authoritative. AI answers vary by tool, question and time, so on the ongoing package we check a tracked set of questions each month and report what we see.

AI visibility packages

Three ways to start. Pick the one that fits and we will quote it.

SmallBiz Launch

AI visibility check and fixes

You want to know how ChatGPT and Google AI describe your business today.

Scoped after a short call

Get a quote
  • Check of how AI assistants answer questions about your business
  • Business facts made consistent across your website
  • Key pages rewritten so AI can read and quote them
  • Questions and answers added to main pages
  • Structured data for business details
  • A short report in plain English

SmallBiz Growth+

Visibility plus ongoing tracking

You want AI mentions, search and enquiries reviewed every month.

Ongoing

Get a quote
  • Everything in Design+
  • Monthly check of tracked questions in AI assistants
  • Google Analytics and Search Console reviewed together
  • New answers and pages added as questions change
  • A plain-English monthly summary
  • Google Ads support for the searches that matter most

No prices here on purpose. Every business is different, so we quote after a short discovery call and send a written proposal.

Who AI visibility work suits

A good fit if

  • You have a website and a clearly defined service.
  • Customers ask questions before they choose you.
  • Your details differ across your site, profiles and listings.
  • You want to know what AI assistants say about you.
  • You value steady, measured improvement over quick promises.

Probably not yet if

  • You want a guaranteed mention in ChatGPT or Google AI answers.
  • You do not have a website yet. Start there first.
  • Your services or service area are still changing month to month.

Good to know before you start

The practical detail owners ask about once they are serious.

Define the outcome

A mention, a citation, a referral visit and an enquiry are different outcomes. Choose a bounded set of customer questions and record engine, wording, date, location assumptions and cited URLs. Do not treat a single favourable answer as a market-wide result.

Improve the business information

Explain services, actual service area, suitability, process, genuine evidence and contact route. Put important facts in readable page text. Resolve crawl, canonical and internal-navigation problems before adding more pages.

Answer buying questions

Explain what is included, what is excluded, when the service is unsuitable and how to take the next step. Support material comparisons and claims. Never invent reviews, awards or testing to make an answer appear authoritative.

Keep the promises honest

Google says existing SEO fundamentals apply to AI Overviews and AI Mode, with no special additional optimisation requirement. Schema and llms.txt are not citation guarantees. Results vary by engine, question and time.

Review what changed

For a repairs business, compare questions about repair availability, location and booking before and after factual page improvements. Keep actual visits and suitable enquiries separate from mentions. Use observations to choose the next improvement.

AI visibility: common questions

Straight answers. If yours is not here, ask us directly.

Can you guarantee ChatGPT will recommend my business?

No, and nobody honestly can. AI assistants decide what to say, and answers vary by tool, question, location and time. What we can do is make your business easier to understand: clear facts, useful answers and consistent details. Then we track a set of questions and show you what changed.

How is this different from SEO?

There is a lot of overlap. Google says its existing SEO fundamentals apply to its AI features. AI visibility work puts extra attention on how assistants describe you, whether your facts are consistent and whether your pages answer buying questions directly. If your site has basic search problems, we fix those first.

How do you check what AI says about my business?

We agree a set of questions your customers might ask, then put them to assistants such as ChatGPT and Google's AI answers. We record the tool, the wording, the date and any sources cited. Because answers vary, we repeat the same questions later and compare, instead of relying on one result.

Which tools do you use?

We test in the assistants your customers are likely to use, such as ChatGPT, Google's AI answers and others. Your own Google Analytics and Search Console show visits and searches. AI tools such as Claude or ChatGPT may help us draft content, and a person checks every page before you approve it.

Do I need schema or an llms.txt file?

Structured data, often called schema, is good practice for business details and we include it. An llms.txt file is optional. Neither guarantees a citation or a place in an AI answer. We put most of the effort into clear, accurate page text and consistent business facts.

How long before I see a change?

We cannot promise a date. The check and fixes are scoped after a short call, and the timing is set out in your written proposal. After the changes go live, assistants and search engines take their own time to pick them up. That is why we compare the same questions before and after.

Who owns the content and the accounts?

You do. The pages sit on your website, and your analytics, Search Console and business listings stay in accounts you own. We ask for access to do the work. The report and the tracked question list are yours to keep, whether or not you continue with us.

Ready to talk about AI visibility?

Send a short enquiry. We will book a discovery call and send a written proposal. Nothing starts until you approve it. Please do not send passwords or customer records.

Get a quote